Ophthalmology off the Grid
Ophthalmology off the Grid

12.28.23

Maintaining Company Culture During Expansion

Blake Williamson, MD, MPH, and Gary Wörtz, MD, invite Matt Jensen to round out the year of episodes dedicated to building a business and brand in ophthalmology. Jensen shares insights he gained early in his marketing career, highlighting how he adapted to variabilities in different markets and learned to grow the business at home. The trio also discusses the value of having strong, trusted partners in business when expanding into new markets, and Jensen emphasizes the importance of maintaining a consistent company culture during that expansion.

To learn more about Matt Jensen's expertise, visit https://mattjensenmarketing.com/ or https://matt-jensen.com/.

View full description +

MORE EPISODES

08.25.25

Ushering in the Future of Cataract and Refractive Surgery

Robert J. Weinstock, MD; Gary Wörtz, MD; and Blake K. Williamson, MD, MPH

07.22.25

Potential Implications and Benefits of Direct SLT Technology

J. Morgan Micheletti, MD; Blake K. Williamson, MD, MPH; and Gary Wörtz, MD

06.06.25

Breaking Down the enVista Voluntary Recall

Cathleen McCabe, MD; Brent Saunders; Gary Wörtz, MD; and Blake K. Williamson, MD, MPH

05.20.25

The Highs and Lows of Turning an Idea Into a Business

John P. Berdahl, MD; Blake Williamson, MD, MPH; and Gary Wörtz, MD

04.22.25

Innovative Technologies to Revolutionize Practice

I. Paul Singh, MD; Gary Wörtz, MD; and Blake Williamson, MD, MPH

03.26.25

Managing the Learning Curve as an Early Adopter

William Wiley, MD; Blake Williamson, MD, MPH; and Gary Wörtz, MD

02.20.25

The Current State of Multifocal and Trifocal IOL Technologies

Blake Williamson, MD, MPH; Gary Wörtz, MD; and William Plauché, MD

01.22.25

The ICL Guru Project

Gary Wörtz, MD; and Roger Zaldivar, MD, MBA

Show More