CRST: The Podcast:

Neda Squared

NEDA Squared Logo

09.09.25

Building a Physician Brand

Neda Nikpoor, MD, sits down with Rupa K. Wong, MD, to unpack how an intentional, authentic brand can strengthen patient trust and fuel broader impact. Dr. Wong shares how speaking directly to her core audience (millennial parents) keeps education relatable, explains why blending personal and professional presence works in a small community, and shows how mentorship grew organically into larger initiatives such as the Pediatric Ophthalmology Mentorship Program through the AAO Leadership Development Program. 

Other Podcast Episodes

09.09.25

Building a Physician Brand

Neda Nikpoor, MD; and Rupa K. Wong, MD

08.13.25

Unconscious Bias in Medicine (Part 2): From Awareness to Action

Neda Shamie, MD; and Tanya Trinh, MBBS, FRANZCO, FWCRS

07.09.25

Refractive Innovation in Private Practice

Neda Shamie, MD; and George O. Waring IV, MD, FACS

06.17.25

Empowering Cataract Patients

Neda Nikpoor, MD; Neda Shamie, MD; and John A. Hovanesian, MD

05.20.25

The Power of Adjustability in Cataract Surgery

Neda Nikpoor, MD; and Neda Shamie, MD

04.17.25

Negotiating Your First Job (and Every Job After That)

Neda Nikpoor, MD; Neda Shamie, MD; and Alyson Carrel

03.11.25

Building Strong Practice Partnerships

Neda Nikpoor, MD; and Neda Shamie, MD

02.11.25

Expanding the Horizons of Academic Ophthalmology

Neda Nikpoor, MD; Neda Shamie, MD; and Kendall E. Donaldson, MD, MS

12.19.24

Unconscious Bias in Medicine

Neda Nikpoor, MD; Neda Shamie, MD; and Tanya Trinh, MBBS, FRANZCO, FWCRS

11.22.24

Hyperopic Refractive Surgery

Neda Nikpoor, MD; and Neda Shamie, MD

Show More