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Shareef Mahdavi
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One wouldn't normally associate ice cream with ophthalmology, but as Shareef Mahdavi explains some creameries have embraced an experience driven business model that separates them from garden-variety ice cream shops. This video illustrates how some entrepreneurs have taken ice cream from a commodity to an engaging experience.
Posted: 8/10/2010
Shareef Mahdavi
One wouldn't normally associate ice cream with ophthalmology, but as Shareef Mahdavi explains some creameries have embraced an experience driven business model that separates them from garden-variety ice cream shops. This video illustrates how some entrepreneurs have taken ice cream from a commodity to an engaging experience.
Posted: 8/10/2010
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